Category Social Media

Kate Spade & Co.

Kate Spade

Kate Spade & Co. is one of my favourite fashion and housewares brands. Some of the things that come to mind when I think of the brand are patterns especially polka dots, cute dresses, handbags and their social media marketing.…

What is a Brand?

Brand

If you are one of the people who believes a brand is just a matter of having a logo designed, you are not alone. Having a logo is just one facet of branding. Branding encompassing not just the design and…