2015 FIFA WOMEN’S WORLD CUP
PRINT, INFOGRAPHICS, PACKAGING
The Ticket Package
This was a collaborative effort between the Communications, Marketing and Ticketing teams during my time at the National Organising Committee for the FIFA Women’s World Cup™. The VIP, VVIP, Media and Category 1 tickets were designed a collector’s piece. The design had the spirit of the competition and kept within the branding guidelines all while keeping within the requirements of Ticketmaster and their printing capabilities.
The bilingual spectator guide came with your printed tickets and give a breakdown of what to expect for the game day. It had a helpful Shuéme’s™ Top 5 Tips section infographic to make the day enjoyable.
The envelopes finished the ticket packaging off. They were designed to repeat the slogan message and branding.